Starter
Your first show.
- 35 clips monthly
- 1 channel (up to 35 posts a month)
- 20 hours of archive
For the host sitting on 20, 50, or 300 episodes nobody is using.
PodControl reads your whole archive, cuts the moments which stand on their own, and posts them to your social networks. Nothing goes live without your approval. Once you are confident, it can run automatically for you, A to Z, forever.
One honest gut check before you scroll: how many episodes have you recorded, and how many of them are working for you right now? If the second number is close to zero, this page was written for you.
Second check: name the platform where your market already scrolls. LinkedIn, Instagram, Facebook, one of the others. That platform is one of the networks PodControl publishes to, which means your future posts already have an address.
Six checks. Count how many are true for you.
You already said the things worth hearing. They are sitting in a folder, in audio, where nobody finds them.
If you checked three or more, what follows is the most honest sales page you will read this year. If none are true, no hard feelings: the plain product tour is one click away.
Honesty cuts both ways, so check this list too. If any of these is you, we would rather you spend your money elsewhere.
Start with the letter below. It is the reason this machine exists.
I'm Daryl Urbanski. I have recorded 650+ interviews and spent more than 20 years in business, building marketing systems for business owners. I built PodControl because I had your problem, and frankly, it embarrassed me.
Here is what nobody warns you about. The moment you stop recording, the archive starts to fade. The episode goes up. A few people listen. The good parts, the moments which would stop a stranger mid-scroll, disappear into a two-hour file nobody opens again.
You did nothing wrong. Recording the thing was the hard part. It took guts, gear, guests, and years. But this industry quietly built itself around the new episode: publish it, promote it for three days, repeat forever. Nobody built the machine which keeps using the two hundred episodes you already paid for.
So the asset with the most proof in it, the most wisdom in it, and the most selling power in it sits in a folder, compounding at exactly zero percent, while everybody tells you to record more.
Think about what that folder actually holds. Guests who trusted you with their best material. Answers to questions your market is asking this week, which you gave years ago, in your own voice, on the record. Every one of those answers is a post. A hundred of them are a content department.
And unlike a new episode, every one of those posts is evergreen ammunition. The answer you gave in 2023 about hiring, pricing, or client red flags is just as true this week, and this week someone is searching for it. A library which posts daily compounds: every clip points back to an episode, every episode points back to your authority, and none of it asks you for a new recording.
Now the question every host asks at this point: if the gold is in there, why is it not coming out? Three reasons, and you have met all of them.
First, finding the moments by hand means re-listening to hours you have already lived through once.
Second, cutting them takes an editor or an evening, and you never seem to have either.
Third, posting them daily takes a system, and a system takes a person, and that person costs $2,000 to $5,000 a month.
So most hosts do what you probably do. Post when you can. Feel bad about it. Record the next episode, because recording is the part you love and the rest is a job. Was that you, last Sunday?
I refused to accept that trade, so I built the machine myself. It runs on my own show right now. A couple hundred posts cut from my own old interviews are out in the world this month, working while I record the next one. If a clip brought you here, this engine made it.
Keep reading. In the next few minutes I will show you exactly how it works, what doing nothing is already costing you, and what the money actually buys.
What the silence is costing you right now:
Next: the machine which ends that invoice. Here is how it actually works.
Before you spend a dollar anywhere, you should be able to explain the machine in one breath. Test yourself after this section.
Give PodControl your RSS feed, a Google Drive link, or your YouTube channel. (Your podcast host publishes your RSS address; you will find it in the host's dashboard.) It reads the whole archive, not a recent-episodes sample, and builds a searchable index of everything you have ever said. Episode 200 becomes as usable as episode 1, because the engine treats your back catalogue as the asset it is instead of a graveyard. Look at your own feed right now: how far back does it go? That number is the size of the machine's fuel tank.
The engine searches your archive for complete thoughts, not random quotes: the moment a point gets made, starts on the first word, ends on the last. Every clip is cut as a cohesive idea, because a clip which begins mid-sentence dies mid-scroll. Each one carries a hook score, so you can see why the moment was picked before you approve it.
Video shows get captioned vertical clips. Audio-only shows get captioned audiograms. Each clip arrives with a caption written for it in your brand voice, not a transcript pasted into a box, and with researched hashtags ready. It learns your names and your jargon, so your guests' names are spelled right the first time. Then you hold the switch: approve it, edit it, or reject it and the credit comes back.
That is the whole engine. Ingest, search, clip. One click activates the library, and from there it runs like a department: every run leaves a receipt showing what was cut, what was posted, and anything which failed, and a failed run retries itself and tells you rather than losing you a day.
The self-test from the top of this section: can you say the three steps out loud yet? Ingest, search, clip. If you can, you already understand this machine better than most buyers understand the tools they pay for monthly.
Next: the part which makes old clips pull new weight. It is not nostalgia, it is timing.
Quick test: what is your market arguing about this week? Now, have you already answered it, on the record, in some episode from a year or three ago? If you have been hosting a while, the honest answer is almost always yes.
That gap, between the answer you already gave and the conversation happening right now, is where most archives rot. Zeitgeist Matching closes it. The engine maps what is trending in your topic and searches your archive for the episodes which speak to it, so the clip which goes out this week is timely because of when it is posted, not because of when it was recorded.
This is the exact mechanism the loudest operators run manually with teams of editors: one long recording, stripped into dozens of assets, published relentlessly across every platform. Open any of their feeds and count how many posts trace back to a single interview. You will lose count before you finish scrolling. You will meet their numbers in a few sections. PodControl performs the same mechanism on the recordings you already own, with one difference: you do not have to hire the team.
Brand Voice keeps it sounding like you. The captions carry your phrasing, not a template's. Your guests' names and your industry jargon get learned once and used everywhere after. When a clip lands in a stranger's feed, it reads as your voice, because it is.
And because every clip is a complete thought with a written caption built for it, the post does the work of a post: it makes a point, starts a conversation, and hands the viewer a reason to find your show. A transcript pasted into a box does none of that.
Next: what daily actually looks like when the engine is feeding your channels.
Two numbers govern this, and we print both because collapsing them into one would be lying to you. The Engine plan's entry allowance is 60 clips a month across your 3 connected channels. The machine's ceiling is about 30 clip posts a day, per channel, when your archive can support it. The allowance is what you are buying. The ceiling is what the engine can reach on the higher plans, when you feed it more channels and more library.
Numbers as printed in this letter; sources kept with each claim.
Read those two numbers again and answer honestly: is your problem the allowance, or the empty weeks between posts? Check your own posting log for last month and count the empty days. That number is the one this machine deletes.
For most hosts it is the empty weeks. So the point of the ceiling is not a promise you will post 30 times a day. It is that the machine's capacity is not your bottleneck. Your library is the fuel, the channels are the lanes, and the engine routes between them while you sleep.
You hold the switch the whole way. Review every clip before anything posts, or let the queue run on schedule, or anything in between. Rejecting a clip refunds its credit, and clips you never review expire on their own and refund too. Nothing sits in limbo and nothing charges you for work you did not get.
What that looks like on a real day: on our best single day so far, September 29, the machine put fifty-nine posts across our social networks, every one cut from interviews recorded months earlier. The run receipts for that day landed in the inbox the same morning.
And this is not a promise on a roadmap. We publish across our social networks, averaging 18.6 posts per active day since August, on our own library, with the run receipts to show for it. The dogfood is the proof.
Next: what a week actually looks like when the engine is running.
Machines are easiest to trust when you can picture the Tuesday. So here is a real week, hour by hour, with no music in the background.
Sunday night, the old way. You open the editor with good intentions. Two hours later you have one clip, a stiff neck, and the creeping thought that maybe next week will be calmer. It will not be.
Sunday night, the new way. You do nothing. The engine has already read this week's episode, found seven moments which stand on their own, scored them, and queued them with captions in your voice. You approve three from your phone in the time it takes your coffee to brew. Picture your own last three clips: how long did they take you? That is the number the week gives you back.
Put a price on that time. Freelance editors bill by the hour for clip work, and ten hours a month costs more than any plan on this page. That is what the empty weeks charge you, whether or not an invoice ever arrives.
Monday. Posts go out on schedule while you take client calls. The run receipt lands in your inbox: posts published, clips held for your review, nothing failed. You never opened the editor.
Wednesday. Zeitgeist matching surfaces a clip from an episode you recorded 14 months ago, because a topic in your market is hot again this week. The old you had no way to know that. The new you just approves it.
Friday. You look at the wall: every clip is a complete thought, captioned, credited, on-brand. Nothing posted which you would not sign your name under, because the switch stays in your hands all week. A post fails on one channel, the run retries itself, and the receipt tells you it recovered before you even saw it.
Now run the honest comparison: your last seven days of posting versus this week. Which one compounds?
Next: the receipts. What the loudest voices in your market actually do, with numbers you can check.
You do not have to take my word for any of this. Everything in this section is somebody else's data or somebody's own published words, and each line says where it comes from.
The volume game is not a theory. It is the operating system of the biggest personal brands alive, and each of them has said so publicly.
Read the next four slowly. These are not our claims; they are their own words and their own trackers, and every name is someone your market already trusts.
"I want to leave this conference and get some people here to start posting a hundred pieces of content a day."Gary Vaynerchuk, his stated position, on his own site, Auckland keynote, 2018. A position, not a measured average.
"In 2016 I sent 33,795 tweets and hit 156.1 million impressions. Today I tweet about 100 times a day."Grant Cardone, in his own published article; an independent tracker puts his lifetime average at about 25.5 posts a day since 2008
Elon Musk averaged nearly 100 posts a day in early 2025, per tracker analysis; French public media counted 15,485 posts across five months, over 100 a day.Public trackers and public broadcasters, periods named, 2024 to 2025
Alex Hormozi's operation is reported at about 35 to 45 pieces of content a day across platforms. His system turns one long recording into 30 or more assets.Third-party reporting; the one-recording-to-many-assets mechanism is exactly what PodControl performs on your archive
Honesty note, because precision matters: long-run averages for all of these people sit below their peaks. Both numbers are true. They measure different things. We would rather show you both than sell you a fantasy.
Now the research, which is stronger than any anecdote because it was measured across millions of accounts.
| Posting frequency (Instagram) | Follower growth rate vs 1-2/week | Reach per post |
|---|---|---|
| 3 to 5 posts a week | +12% | |
| 6 to 9 posts a week | +18% | |
| 10+ posts a week | +24% |
Source: Buffer's Instagram study, 2.1 million posts from 102,000 accounts.
The same pattern holds across platforms and at brand scale:
| Posts per week | Followers gained | Brand searches a month |
|---|---|---|
| 5 | 302 | |
| 10 | 634 | |
| 26 or more | 6,037 |
Source: Neil Patel's posting-frequency data, followers and brand-search visitors across platforms.
Do the rough math for your own show: which row are you in today, and which row would your archive put you in if posting stopped being manual?
And because one study can fluke, the finding has been reproduced. Buffer's 2026 engagement study, 4.8 million channel-week observations across roughly 161,000 profiles, found accounts posting 10 or more times a week gained about 32 followers a week against silent weeks, versus 8 at one or two posts, 10 at three to five, and 21 at six to ten. Accounts which skipped a week underperformed their own baseline. The design controls for channel quality, the strongest causal claim available in this literature, and an independent re-analysis of the dataset reached the same conclusions.
One honest caveat, printed because it is true: frequency is not the lone driver, and bigger brands can afford to post more, so part of the correlation runs backwards. Volume amplifies content which already works. It does not rescue content which does not. That is why the engine cuts complete thoughts from your best material instead of spraying fragments.
Next: what to do if you have been burned by a tool before, because you probably have.
Fair warning: this section names the field's dirty secret using its own review data.
You are not imagining it. On the biggest lifetime-deal marketplace, roughly 1 in 4 reviewers of two popular podcast clip tools gave them one star, at 26.0 percent and 25.8 percent respectively. The two tools with the biggest review bases, 386 and 228 reviews, are among the two most damaged. Reliability across the field is bimodal: five tools sit at or under 3.1 percent one-star, two sit above 25 percent. The lifetime price band is between forty-nine and eighty-nine dollars, clustering around sixty, so people are paying real money for a coin flip.
One-star share of reviews on the lifetime-deal marketplace
Bars scale to a 30% axis; the percentages are the review data printed above.
The pattern behind those one-star walls is usually the same three complaints: the tool bills by the minute so experimentation gets punished, the clips come out as fragments rather than thoughts, and most of the field cannot publish from inside the tool at all, so you still do the last mile by hand. Credit-free experimentation exists in one product only, at a small sample.
Do not take our word for the field's state either. Go read the one-star walls yourself; they are public, and they are the reason this section exists. That is why your first episode here is a test with a guarantee behind it, not a leap of faith. And it is why we charge per finished clip instead of per minute of footage, which we will show in one paragraph at the comparison table.
Next: the two guarantees, word for word. The exact promises, not a vibe.
Two different fears deserve two different answers. Read each one and ask which fear is louder for you.
Connect your archive. If your first episode does not come back as clip posts you would actually publish, we get on a call with you and personally help you get there. You keep every clip either way.
Full refund within 90 days, no questions. No conditions attached.
The First Clip Promise answers "will this actually work on my archive". The 90-day guarantee answers "what if I just don't like it". Hold each guarantee up against the last tool you bought and ask what it promised you. Between the two, the risk left on the table is waiting, and only waiting.
Before you click anything, you deserve to know what you are paying for.
You are not buying editing hours. You are buying a machine which reads the archive you already have, finds the moments which stand on their own, writes the caption in your voice, and waits for your approval. It does that once, and it does it again next week, on the same footage, without you sitting in a timeline.
Compare it with the alternative. An editor who turns one interview into thirty clips costs more in a month than any plan on this page. An agency costs more again. You already paid for the footage. This is the part which puts it back to work.
No discount codes on our own pages. No secret deals. The plans and the guarantees sit side by side, and the number you see is the number you pay.
The work is the same whether you buy today or next month. The only thing waiting costs you is another quarter of footage sitting still.
See the plans on this page. The rest of this letter still stands if you do not buy today.
What we do not charge for, in plain words: no per-minute tokens, no credit anxiety, no expiry, no per-seat charges, no hidden fees. You pay for finished clips, not for the privilege of feeding in raw footage.
Now the value math, done in the open where you can check it:
| If you bought the pieces separately | What a year costs |
|---|---|
| An agency clipping your archive (at $2,000 to $5,000 a month) | $24,000 to $60,000 |
| A social media manager posting daily (same market rates) | $24,000 to $60,000 |
| A content tool subscription (at about thirty dollars a month) | about three hundred fifty a year |
| The alternatives, for one year | $48,000 and up |
The math is the market's own pricing, shown so you can check it against any invoice you have ever received. Pull your own numbers into that table: what did content cost you last year, all-in, counting your time at any hourly rate you like?
The plans are on this page, one click away, next to the guarantees. The number you see is the number you pay.
Next: the field, side by side, so you can place your current setup honestly.
Your competitors are already in the conversations you are missing. Pick a plan to start, and upgrade inside the app when you want more.
Your first show.
A running show.
Publishing at volume.
Included with every plan: the Visibility Scorecard, a free report showing how an impartial third-party AI agent reads and scores your online presence. It lands within 48 hours of signup, once you send us your main website URL.
An editor bills more for one hour than any plan here costs, so the first invoice you cancel pays for it.
We reserve the right to change our prices at any time. If you buy now, the price you pay is the price you keep.
Publishes to LinkedIn, Facebook, Threads, Instagram, Bluesky, Nostr and X (free allowance). If a network is not on that list, we do not claim it.
First Clip Promise and 90-day refund, on every plan.
One question before the table: which column has been your life so far? Find it, then read the row you care about most.
| What matters | PodControl | Doing it yourself | Agency | Content tools |
|---|---|---|---|---|
| Posts per day | Up to 5 a day per channel on Amplify, 30 on higher plans | 0 to 2, on willpower | 10 to 30 | You still do the work |
| Runs on your existing archive | Yes, the whole library | No | Sometimes | Import it yourself, file by file |
| Visibility Scorecard | Included, delivered within 48 hours | No | Billable extra | Not offered |
| Charges by | The finished clip | Your evenings | The hour | The minute of footage |
| Credits expire | Never; rejected and unreviewed clips refund | N/A | N/A | Often, on monthly plans |
| Publishes for you | Yes, on your social networks, on your schedule | No | Yes | Most of the field: no |
The per-clip versus per-minute distinction is worth sitting with. A leading tool charges one credit per minute of footage, so experimenting costs you before it teaches you. PodControl charges per finished post. You pay for an end result, which is also why rejection refunds a credit instead of punishing you for taste. One more gut check: on your worst month, which pricing shape would you rather have been holding?
Next: who is actually behind this, and what gives them the right to ask for your money.
I'm Daryl Urbanski. I host The Best Business Podcast, 650+ interviews and counting, and I have spent more than 20 years in business, building marketing systems for owners who are too busy running the company to run the machine. PodControl is not a tool I built to sell you. It is the tool I built because I had your exact problem: a library I was proud of, and no time to use it.
Michael Gerber, the author of The E-Myth, has publicly credited our coaching work for over half a million dollars in new business. I mention that not as a humblebrag but to say: this work has been my whole career, and the engine is built on what two decades of that work taught me about which content actually sells.
What I will not do is dress our own numbers up as more than they are, so here they are with their labels on. Our own LinkedIn engagement is up 1,343% year over year, off a small base, from my personal profile, per LinkedIn's own creator analytics, Sep 2026. The same profile rose 782% in the last 28 days of that window. I am not telling you the engine caused that, because the measured window predates most of the engine's output. I am telling you the man selling you a posting machine is not a stranger to posting.
And the machine side is measured, not claimed: 932 posts across our social networks over 50 active days since August, averaging 18.6 posts per active day. The honest limit: the clip accounts' engagement is still modest, and we say so, because you would find out anyway and trust is the actual product here.
One last check before the last sections: does the person selling feel like someone who shows his math? You decide. The FAQ is next, and it answers the awkward questions first.
Next: where this leaves you in 90 days, both forks, no varnish.
Nothing about your archive changes if you close this tab. That is the actual problem, and it deserves to be looked at straight.
This was never about one payment. It is about what 90 days of staying quiet actually costs a service business which needs its next client to hear from it before they hear from someone louder. The archive is already paid for. The only thing still costing you anything is the wait.
Next: the awkward questions, answered straight. Thirteen of them.
Open only the ones you would have asked. Each one is a step closer to your decision, which is the point.
It turns your podcast archive into clip posts. Add your RSS feed, Google Drive link, or YouTube channel, connect your socials, and press one button. It finds the moments worth clipping, cuts and captions them, and posts them on your schedule or holds them for your review.
A minimum of 20 to 50 hours of recorded content. That is enough for the engine to find the good material and start posting. The more you have, the longer it can run without repeating itself.
The live list sits under the plans, and it is the only list we keep. If a network is not on it, we do not claim it.
Yes. X is supported. The limit is on X's side: their API gives each account a free posting allowance, and after that X charges per post. We do not have a paid add-on for that allowance yet, so on X you get the free allowance and nothing more. If enough people ask for it, we will build that sooner.
Engine includes 60 clips a month across your 3 connected channels; Starter carries 35 clips across 1 channel, and Amplify 150 across 8. The engine can run at about 30 clip posts a day, per channel, when your archive supports it. See the plans side by side.
Yes. Hold every clip for review, or let approved clips post on their own schedule. You hold the switch, always. Rejecting a clip refunds its credit, and clips you never review expire on their own and refund too.
Yes. Audio-only shows get captioned audiograms. Video shows get captioned vertical clips. Both are cut as complete thoughts.
Your archive stays yours. We never sell it, and you keep every clip whether you stay or not. Your whole team is included, never charged per login.
That is the First Clip Promise: we get on a call with you and personally help you get there, and you keep every clip either way. If you still want out, full refund within 90 days, no questions.
The plans and their terms are on this page. Nothing is charged until you choose a plan.
After that, everything you have is yours. See the plans.
Last section: who you become if you do this. Then the button.
From the host who should be posting more, to the owner of a library which works for you while you sleep. Read all three panels slowly and notice which one hits hardest. That one is your real reason.
Leads and sales from content you already own, compounding daily instead of decaying weekly.
You show up in the conversations your market is having this week, in your own voice, with answers you gave years ago.
You stop feeding the treadmill. You record when you want. Your back catalogue works while you don't.
The guarantees take the first step off your shoulders. The rest is your archive, doing the work it was already paid for.
Warm Regards,
Daryl